Search Engine Optimization (SEO)

SEO Tips and Tricks, Do's and Don'ts

• Tips
  • If you have a new website, then first submit your website link to DMOZ, Google Search Engine, Yahoo Search Engine and MSN Search Engine. Also carry out site submission phase wise to several other smaller search engines and directories having better PR, quality websites.
  • While submitting to smaller search engines and directories, please read the submission guidelines for successful submission.
  • Though you may use several softwares for keywords selection to build the final set of keywords, Do test out all keywords in search engines manually to check its SERP and get final screening.
    
• Tricks
  • If you are having an image that contains your targeted set of keywords, then try to convert into text format, if it can be done easily, without much compromising in terms of look and feel.
  • Make sure that your landing page contains same keywords relevant to your anchor text.
  • Build flash elements using Macromedia Flash SDK and then embedded it into your website to make it search engine friendly.
  • Incase you have all webpages written in .asp, .php, .aspx etc having pages with some dynamic features. Then it’s advisable to have .html extension of those pages that contains just content & images. (Contd.)

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