Website Design

Defining Vision, Goals, Purpose and Target Audience

When you are planning for a website, several things are to be considered. Questions that you should have answers on are

  • What is your vision behind having a website?
  • What are your immediate (short), medium and long terms goals?
  • What made you to have a website and what you wish to offer?
  • What is your target audience or who are the stakeholders? Does it need classification based on region, age group, sex, industry etc.

Answers to above questions, will help in designing website architecture, what all features to be incorporated, how to organize content and make it user friendly.


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